Good salespeople sell value and social media is the best place to find this value because of its transparency. We don’t have a choice on whether we do social media, the question is how we do it.
Why Social Media Markeing?
Social media marketing increases your brand’s awareness. 78% of small businesses use social media to attract new customers. Furthermore, 33% of customers have identified social media as how they identify new brands, products or services.
Social media marketing helps to validate your brand. A company’s social media presence when done correctly tells consumers that their brand is active and focussed on thriving communication with consumers. 63% of consumers who search for business are more likely to use ones with an informative social media presence.
Social Media marketing has the power to increase customer loyalty. 71% of consumers who received a quick response on social media would recommend the brand to others.